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[Jurisdictions](https://advennt.io/jurisdictions/) [Arizona](https://advennt.io/jurisdictions/arizona/) Marketing

 Arizona · Question 07 of 11

# Marketing: Can we advertise?

Mixed · Probable · AI-generated · [Back to full Arizona report →](https://advennt.io/jurisdictions/arizona/)

Key section parameters

| Jurisdiction | Arizona (US-AZ) |
|---|---|
| Regulator | Recorded in register |
| Favourability | Mixed |
| Confidence | Probable |
| Review status | AI-generated |
| Last collected | 18 Oct 2026 |

Summary answer

Marketing is ADG-regulated under A.R.S. § 5-1301 et seq. with mandatory 21+ targeting and responsible-gaming disclosures. Free-bet/promotional deductions are capped at 10% of revenue. Sponsorship is structurally central — professional sports team partnerships (Cardinals, Suns, Diamondbacks) are them…

## Full section analysis

Marketing is ADG-regulated under A.R.S. § 5-1301 et seq. with mandatory 21+ targeting and responsible-gaming disclosures. Free-bet/promotional deductions are capped at 10% of revenue. Sponsorship is structurally central — professional sports team partnerships (Cardinals, Suns, Diamondbacks) are themselves the mandatory licensing gateway for the sports-franchise track. The college-event advertising restriction remains unverified against primary ADG rules; secondary reporting indicates Arizona permits college wagering, including in-state teams, but restricts certain props on individual college athletes.
