title: Kenya — Distribution and platforms: Can we ship through apps and platforms? | advennt.io canonical: https://advennt.io/jurisdictions/kenya/distribution/ [Jurisdictions](https://advennt.io/jurisdictions/) [Kenya](https://advennt.io/jurisdictions/kenya/) Distribution and platforms Kenya · Question 09 of 11 # Distribution and platforms: Can we ship through apps and platforms? Mixed · Probable · AI-generated · [Back to full Kenya report →](https://advennt.io/jurisdictions/kenya/) Key section parameters | Jurisdiction | Kenya (KE) | |---|---| | Regulator | Recorded in register | | Favourability | Mixed | | Confidence | Probable | | Review status | AI-generated | | Last collected | 11 Oct 2026 | Summary answer The Gambling Control Act, 2025 reportedly now explicitly prohibits celebrity and lifestyle advertisements that glamorise gambling. This elevates what had previously been a non-binding BCLB guideline, circulated around May 2025, into an enforceable statutory prohibition. The shift is significant beca… ## Full section analysis The Gambling Control Act, 2025 reportedly now explicitly prohibits celebrity and lifestyle advertisements that glamorise gambling. This elevates what had previously been a non-binding BCLB guideline, circulated around May 2025, into an enforceable statutory prohibition. The shift is significant because it converts what was previously a reputational risk for operators continuing celebrity-fronted or lifestyle-glamorising marketing into a direct legal risk under the Act itself. This claim currently rests on a single lower-tier secondary source and would benefit from primary statutory confirmation; it is narrated here as probable-but-unconfirmed pending that verification.