title: New Brunswick — Marketing: Can we advertise? | advennt.io canonical: https://advennt.io/jurisdictions/new-brunswick/marketing/ [Jurisdictions](https://advennt.io/jurisdictions/) [New Brunswick](https://advennt.io/jurisdictions/new-brunswick/) Marketing New Brunswick · Question 07 of 11 # Marketing: Can we advertise? Unfavourable · Probable · AI-generated · [Back to full New Brunswick report →](https://advennt.io/jurisdictions/new-brunswick/) Key section parameters | Jurisdiction | New Brunswick (CA-NB) | |---|---| | Regulator | Gaming Control Branch (Registrar of Gaming Control), Department of Justice and Public Safety | | Favourability | Unfavourable | | Confidence | Probable | | Review status | AI-generated | | Last collected | 18 Oct 2026 | Summary answer Marketing of gambling in New Brunswick is effectively confined to the provincial channel (ALC and the two land-based casinos). Because no commercial operators may serve the market, third-party advertising and affiliate activity directed at NB residents promoting non-ALC products carries legal risk. … ## Full section analysis Marketing of gambling in New Brunswick is effectively confined to the provincial channel (ALC and the two land-based casinos). Because no commercial operators may serve the market, third-party advertising and affiliate activity directed at NB residents promoting non-ALC products carries legal risk. ALC's own marketing is subject to the province's responsible-gaming policy administered by NBLGC.