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description: "Peru — Marketing: Can we advertise?"
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# Peru — Marketing: Can we advertise? | advennt.io

[Jurisdictions](/jurisdictions/) › [Peru](/jurisdictions/peru/) › Marketing

# Peru Gambling — Marketing: Can we advertise?

Key section parameters

Jurisdiction Peru (PE)

Regulator Recorded in register

Favourability Mixed

Confidence Probable

Review status Expert approved · In expert review scope

Last collected 1 Nov 2026

Summary answer

Only operators (Online Sports Betting and/or Online Gaming) authorised by the Peruvian Ministry of Foreign Trade and Tourism may sponsor companies, individuals, events, or activities of any nature whatsoever, if such sponsorship does not infringe the applicable advertising and gaming laws in force. …

## Full section analysis

Only operators (Online Sports Betting and/or Online Gaming) authorised by the Peruvian Ministry of Foreign Trade and Tourism may sponsor companies, individuals, events, or activities of any nature whatsoever, if such sponsorship does not infringe the applicable advertising and gaming laws in force. Whoever receives such sponsorship will verify the authorization of the sponsor. Advertising methods and sponsorships must take responsible gaming, consumer protection and sports integrity principles into consideration. Advertising must not target minors or depict minors and/or vulnerable persons.

Both online advertising and advertisement in land-based establishments shall prominently exhibit the phrase "The excessive use of remote sports games and bets may cause pathological gambling".

In land-based establishments this warning should be placed in a visible place with the dimensions set out in the Supreme Decree (30 x 50 cms)

Regarding visual and audiovisual media the phrase "The excessive use of remote sports games and bets may cause pathological gambling" should be recorded in legible and easily visible characters, in proportion to the rest of the information advertised and for cases of radio advertising said phrase must be uttered and pronounced in clear and understandable terms.

Casino: Marketing of licensed online casinos may take place using both traditional and online media, as well as all other available marketing channels provided that minors are not targeted, and the general principles of consumer protection and responsible gaming are observed. Bonuses may be offered for winning plays, however if welcome bonuses are offered, these may not be exchanged for cash.