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# Poland — Market entry in practice: How hard is entry, really? | advennt.io

[Jurisdictions](/jurisdictions/) › [Poland](/jurisdictions/poland/) › Market entry in practice

# Poland Gambling — Market entry in practice: How hard is entry, really?

Key section parameters

Jurisdiction Poland (PL)

Regulator Recorded in register

Favourability Mixed

Confidence Probable

Review status Expert approved · In expert review scope

Last collected 25 Oct 2026

Summary answer

## Partially regulated

Gambling in Poland is regulated (except for certain provisions on criminal liability and supervision powers), by the Gambling Act of 19 November 2009 (as amended). The Gambling Act applies to “gambling games” which consist of four main categories:

Games of chance;

Betting;
…

## Full section analysis

## Partially regulated

Gambling in Poland is regulated (except for certain provisions on criminal liability and supervision powers), by the Gambling Act of 19 November 2009 (as amended). The Gambling Act applies to “gambling games” which consist of four main categories:

Games of chance;

Betting;

Card games; and

Slot machine games.

Games without an element of chance (that is games solely based on the participants’ skill or knowledge) are not subject to the Gambling Act. Based on the last Gambling Act amendments, with respect to gambling games offered in digital form, all online games except for betting and promotion lotteries are subject to state monopoly. The only form of online gambling currently permitted for private entities in Poland (upon the licence or permit granted) are betting and promotion lotteries.

The amendments to the Gambling Act, introduced in 2017, took quite a restrictive approach; therefore, the licensing regime in Poland can be described as severe and uncompromising. The most significant amendment introduced to the system was a monopoly regime over the majority of gambling games, especially offered online; the only online form allowed to be provided by private operators (upon the permit granted) is “mutual betting” (please see the Polish legal definition provided in the General betting overview) and/or a promotion lottery.

## Market size

H2 Gambling Capital (H2GC) data have previously been cited for a forward-looking GGR estimate for the Polish online betting and casino games market; we are not including a specific figure here, as the underlying full H2GC report is not available to us and its figures could not be reconciled against the publicly available H2GC/PIGBRiB presentation referenced below.

According to the Ministry of Finance's communication " The share of the online grey market in terms of GGR on the Polish gambling market, compared with other EU countries, 2018–2025" (published 12 June 2026), the online grey-market share of GGR in Poland fell from 51.7% in 2018 to 27.5% in 2025 (sector breakdown: mutual betting fell from 34.0% to 22.0%; online casino games fell from 99.3% to 37.6%). The same communication reports that gambling industry revenues in Poland in 2025 reached PLN 117.35 billion, an increase of 24.65% (PLN 23.21 billion) versus 2024's PLN 94.14 billion, with the largest revenue increases recorded in online casino games (+34.45%, PLN 17.43 billion), mutual betting (+14.17%, PLN 2.33 billion) and slot-machine arcades (+21.87%, PLN 2.13 billion). These figures supersede the previously reported 2024-on-2023 growth rate of 26.6% and the earlier grey-market estimate of 29.1% (2016-2024 trend).

## Localisation

The Gambling Act allows payment transactions to be carried out only through providers that are: national banks, branches of foreign banks, credit institutions and branches of these institutions, electronic money institutions, payment institutions and cooperative savings and credit unions or the National Cooperative Savings and Credit Fund.

Prominent marketing/advertising channels: Assuming that advertising takes place under the terms of the gambling law, the main advertising channels are radio, television and social media, sport events.

## Top Key Attractions and Challenges

## Attractions

dynamic development of the skill games market;

in the event of doubts about the nature of the game, it is possible to obtain an opinion from the Ministry of Finance regarding the nature of the game;

fast procedure for obtaining a game opinion - a decision is issued within 1 month;

dynamic development of the esports industry;

many foreign operators do not operate on the Polish market but have R&D companies in Poland.

## Challenges

state monopoly for the majority of games;

very limited number of products for which an operator can obtain licences;

fiscal burdens.