Under the Gambling Act 2025, all marketing activities conducted 'in or from Gibraltar' fall within regulatory scope, bringing affiliates, group marketing hubs and creative agencies into the GOSS licensing perimeter. Marketing requires a support-service licence unless provided by a group company already licensed in Gibraltar. The regulator has signalled that marketing carried out from minimal-presence Gibraltar subsidiaries (often for VAT savings) would likely be refused a marketing support licence.
Jurisdictions › Gibraltar › Marketing
Gibraltar · Question 07 of 11
Marketing: Can we advertise?
Mixed · Probable · Not reviewed · Back to full Gibraltar report →
Key section parameters
| Jurisdiction | Gibraltar (GI) |
|---|---|
| Regulator | Gibraltar Gambling Commissioner (GGC) — Gambling Division, HM Government of Gibraltar |
| Favourability | Mixed |
| Confidence | Probable |
| Review status | Not reviewed |
| Last collected | 18 Oct 2026 |
Summary answer
Under the Gambling Act 2025, all marketing activities conducted 'in or from Gibraltar' fall within regulatory scope, bringing affiliates, group marketing hubs and creative agencies into the GOSS licensing perimeter. Marketing requires a support-service licence unless provided by a group company alre…