Jurisdictions › New Zealand › Distribution and platforms

New Zealand · Question 09 of 11

Distribution and platforms: Can we ship through apps and platforms?

Unfavourable · Probable · AI-generated · Back to full New Zealand report →

Key section parameters

JurisdictionNew Zealand (NZ)
RegulatorRecorded in register
FavourabilityUnfavourable
ConfidenceProbable
Review statusAI-generated
Last collected18 Oct 2026

Summary answer

Initial Cabinet regulatory decisions made under the Online Casino Gambling Act 2026 prohibit affiliate marketing for online casino gambling. This is a new restriction introduced alongside the Act's broader licensing framework, and it directly affects a distribution channel that has historically been…

Full section analysis

Initial Cabinet regulatory decisions made under the Online Casino Gambling Act 2026 prohibit affiliate marketing for online casino gambling. This is a new restriction introduced alongside the Act's broader licensing framework, and it directly affects a distribution channel that has historically been significant for operators, particularly offshore operators, seeking to reach New Zealand-based players. Combined with the advertising-prohibition enforcement mechanism already active from 1 May 2026, the affiliate-marketing prohibition narrows the practical channels available to promote online casino gambling in New Zealand ahead of the December 2026 market launch, whether an operator is licensed or not.