The NYSGC Responsible Marketing Code restricts marketing to under-21s, prohibits 'risk-free' or misleading bonus terminology, mandates problem-gambling helpline display, and gives NYSGC power to monitor ads and order modifications or removals. Team sponsorships are broadly permitted. Pending legislation (S8627, A9125) signals a tightening direction on bonuses and account limiting.
Jurisdictions › New York › Marketing
New York · Question 07 of 11
Marketing: Can we advertise?
Mixed · Confirmed · AI-generated · Back to full New York report →
Key section parameters
| Jurisdiction | New York (US-NY) |
|---|---|
| Regulator | Recorded in register |
| Favourability | Mixed |
| Confidence | Confirmed |
| Review status | AI-generated |
| Last collected | 18 Oct 2026 |
Summary answer
The NYSGC Responsible Marketing Code restricts marketing to under-21s, prohibits 'risk-free' or misleading bonus terminology, mandates problem-gambling helpline display, and gives NYSGC power to monitor ads and order modifications or removals. Team sponsorships are broadly permitted. Pending legisla…